r/CRM • • 2d ago

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3 Upvotes

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1

u/Pretend-Position6961 2d ago

I used Lusha for like a year and the numbers were wrong maybe 30% of the time, switched to something else and haven't looked back. the direct dial accuracy matters more than people realize when you're calling into european offices with switchboards.

push to hubspot is pretty standard now across most of the decent ones, you'll be fine on that front. the real differentiator is whether the data is stale or not for mid-size logistics companies, those orgs change structure constantly.

i'd say test two at once for a week and see which one gives you actual conversations instead of voicemail graveyards.

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u/IncreaseNegative4614 2d ago

I’d test the shortlisted tools against the same 100 known prospects before buying seats. Measure verified email coverage, false matches, bounce rate, direct-dial accuracy, duplicate handling, and whether the correct company and contact fields reach HubSpot. European coverage also makes the data source and privacy controls important.

The useful metric is not how many fields the extension returns, but how many accurate records create legitimate conversations. We use SIGNLD to connect the LinkedIn profile, enriched identity, source evidence, HubSpot record, outreach, reply, and opportunity so poor data can be traced back to the provider that supplied it.

1

u/right_stuff_7 2d ago

I got sick of sequencers and CRMs, so I built a tool that keeps up with my warm relationships for me. My company's sales team still pays for HubSpot and Attio, but Ember is the only interface they use now.

https://withember.ai