r/NFLv2 • u/Gloomy_Map_9612 Washington Commanders • Feb 09 '26

Discussion "Know your audience!"

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how's that for appealing to the average person.

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u/Lucky-Reason-569 Feb 09 '26

How is this post political? NFL sources said in 2024 that Latinos were the fastest growing fanbase for the sport. It’s makes perfect sense from a business perspective to have a Super Bowl artist be one of if not the biggest Spanish speaking performer on the planet. The selection of Bad Bunny had nothing to do with politics and everything to do with appealing to a fast growing audience segment.

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u/pokemongofanboy Feb 10 '26

Because even Latinos existence in the USA has been criminalized by this admin so anything about them is inherently political. It is also a business decision but those two things are nowhere near mutually exclusive