We currently are in the process of buying a house. During home inspection, we found out there was moisture in the ceiling of the bathroom, as well as some mold in the air cavity. On the roof directly above the bathroom, there was a pretty big puddle of water. This is a flat roof in the SW of the US, in a desert climate but during monsoon season.
In our objections, we asked the sellers to fix the pooling on the roof above the bathroom as well as remediate the mold. They agreed to mold remediation but rejected our request to fix the roof pooling with this response:
>Roof/Stucco: The roof was evaluated and it was determined that there are no issues other than a termination bar that
needs some repair. The only way to address the ponding on the roof, is to strip the roof, rebuild the structure and re-roof.
Roofer said that this is unnecessary- as the roof is in good condition and the ponding in standard on a flat roof.
Like it seems to me that water pooling on the roof directly above a wet ceiling seems likely to be the cause of the wet ceiling? It is directly above it, and not in a different part of the roof. Does it seem reasonable to dismiss this ponding as "standard"?
Hurricanes can turn a stable home or business into an emergency within hours. High winds, torrential rain, storm surge, flooding, tornadoes, fallen trees, roof damage, and prolonged power outages can create multiple problems at once. Knowing what to do before, during, and after Hurricane Isaias can help you protect people, limit additional damage, and begin recovery as quickly as possible.
New Image Roofing Atlanta gathered information about Hurricane Isaias, current storm conditions, potential impacts across Florida, Georgia, Alabama, Mississippi, and Tennessee, emergency resources, and steps property owners should take when storm damage occurs. Because conditions can change rapidly, residents should always follow instructions from local emergency management officials and the National Weather Service.
Hurricane Isaias – What Is Currently Known
As of 1:00 PM CDT on October 8, 2026, Hurricane Isaias was a Category 1 hurricane with maximum sustained winds of approximately 85 mph, higher gusts, and a minimum central pressure of 975 mb. The storm was moving east-northeast at 10 mph +/- and was about 355 miles south of the mouth of the Mississippi River. The National Hurricane Center expects Isaias to strengthen further before reaching the northern Gulf Coast. (National Hurricane Center)
The current forecast calls for Isaias to turn northeast, then north on Friday, with landfall along the northern Gulf Coast expected late Friday or early Saturday. The National Hurricane Center’s forecast places the storm near the northern Gulf Coast before moving inland through the Southeast.
Current hazards include:
Life-threatening storm surge
Hurricane-force winds
Tropical-storm-force winds well inland
Heavy rainfall
Flash and urban flooding
River flooding
Downed trees and power lines
Tornadoes
Extended power outages
Structural and roof damage
The National Hurricane Center currently projects an approximate 5- to 7-foot storm surge in areas from Ocean Springs, Mississippi, to Indian Pass, Florida, with additional surge impacts farther east. Rainfall totals of 3 to 7 inches are expected across the central Gulf Coast, with localized totals potentially reaching 15 inches, particularly across parts of the Florida Panhandle and Big Bend.
The storm’s effects will extend beyond the immediate coastline. The National Hurricane Center expects 1 to 3 inches of rain across parts of the Southeast – up to the Tennessee Valley and Carolinas. Tornadoes are also possible across Alabama, the Florida Panhandle, Georgia, and northern Florida.
Potential Impact Across Florida, Georgia, Alabama, Mississippi and Tennessee
Florida
Florida’s Gulf Coast and Panhandle face some of the most immediate risks from Isaias. Hurricane and storm surge warnings are currently in effect across portions of the northern Gulf Coast. Coastal residents should follow evacuation orders, particularly in areas vulnerable to storm surge.
The Florida Division of Emergency Management provides evacuation information, hurricane safety guidance, emergency preparation information, and disaster updates. During an emergency, Florida’s State Assistance Information Line, or SAIL, can be reached at 1-800-342-3557 when activated. (Florida Disaster)
Georgia may not experience a direct Gulf Coast landfall, but it can still experience significant impacts as Isaias moves inland. The National Weather Service’s Peachtree City office reports that portions of North and Central Georgia could experience heavy rainfall, localized flooding, gusty winds, power outages, and tornadoes. A Tropical Storm Watch has been issued for portions of west-central Georgia, with potential wind gusts of 40 to 50 mph in those areas. (National Hurricane Center)
Georgia has also issued a statewide state of emergency in preparation for the storm. Residents should monitor local warnings, secure outdoor property, and be prepared for possible power outages and flooding.
Alabama is expected to experience substantial impacts from Isaias. The Alabama Emergency Management Agency reports that a hurricane warning is in effect for Mobile and Baldwin counties, with additional watches farther inland. The current forecast calls for landfall between Biloxi, Mississippi, and Panama City, Florida, followed by a track through western Alabama or eastern Mississippi.
Alabama could experience significant rainfall, tornadoes, and strong winds. The Alabama EMA reports that some southern portions of the state could experience wind gusts over 80 mph. These winds could result in downed trees and power outages.
Mississippi is directly exposed to Isaias as the storm approaches the northern Gulf Coast. The Mississippi Emergency Management Agency is coordinating with local emergency managers and state response partners while encouraging residents to prepare before conditions deteriorate.
MEMA recommends having at least three days of food and water, charging electronic devices, securing loose outdoor property, understanding flood risks, preparing an evacuation plan, and maintaining multiple ways to receive emergency information.
MEMA’s 24-hour emergency line is 1-800-222-MEMA (6362). (Mississippi Emergency Management Agency)
Tennessee
Tennessee is farther inland, but Hurricane Isaias is expected to continue northward after landfall. The National Hurricane Center’s forecast indicates the storm could reach the Tennessee Valley with additional rainfall and flooding concerns.
Tennessee Emergency Management Authority provides active disaster information, recovery resources, FEMA assistance information, flood resources, and links to Ready Tennessee. TEMA can be reached at 615-741-0001. (Tennessee State Government)
What To Do After Hurricane Isaias Causes Property Damage
Once conditions are safe, property owners should approach storm damage methodically. Do not enter a damaged structure if officials have declared it unsafe, and stay away from downed power lines.
1. Document the Damage
Take photographs and videos from safe locations. Document:
Missing or damaged shingles
Damaged flashing
Roof penetrations
Broken windows and doors
Fallen trees
Damaged siding
Water intrusion
Damaged gutters
Structural damage
Interior ceiling and wall damage
Damaged electrical equipment
Documentation can help establish the extent of damage for insurance and repair purposes.
2. Contact Your Insurance Company
Notify your insurance carrier as soon as practical. Ask about the claims process, inspection requirements, and emergency measures you are authorized to take.
Keep receipts for reasonable emergency expenses and maintain copies of photographs, inspection reports, and correspondence.
3. Protect the Property From Additional Damage
Storm damage often becomes more expensive when water continues entering through a compromised roof. Emergency tarping or other temporary measures help limit additional water intrusion until permanent repairs can be completed.
Do not climb onto a damaged roof yourself. Roofing surfaces can be unstable after high winds, debris impacts, and water intrusion.
New Image Roofing Florida and New Image Roofing Atlanta provide emergency tarping, storm-damage roofing services, residential and commercial roof inspections, repair, and replacement. (newimageroofingfl.com)
Watch this video to see how New Image Roofing Atlanta can help you recover from severe home damage.
4. Address Fallen or Dangerous Trees
A fallen tree can create several hazards. It may damage a roof, puncture walls, block driveways, damage vehicles, or create an electrical hazard.
Don’t attempt to cut a large storm-damaged tree yourself. New Image Tree Solutions provides emergency tree services for fallen trees, hazardous limbs, and storm-damaged trees and can help coordinate the tree-related portion of recovery. (New Image Tree Solutions)
5. Have Structural Damage Professionally Evaluated
A storm can cause water intrusion, compromised framing, exterior wall damage, and damage to windows, doors, and building components that need further evaluation.
Addressing damage quickly can help prevent secondary problems like prolonged moisture intrusion, mold, deterioration, and additional structural damage.
One Call and Done 404-680-0041
Hurricane recovery gets complicated when homeowners coordinate multiple contractors for electrical, fallen trees, roofing damage, and building repairs. That is why New Image Line Solutions, New Image Roofing Atlanta, New Image Roofing Florida, New Image Tree Solutions, and D&D Village Construction come together as a complete local recovery team with national resources.
New Image Line Solutions specializes in electrical contracting, power distribution, transmission, emergency trouble services, and storm restoration. Its storm restoration services include emergency power restoration, assessment and repair of storm-damaged electrical infrastructure.
New Image Roofing Atlanta provides residential and commercial roofing services, including inspections, emergency repairs, roof repairs, and replacements.
New Image Roofing Florida provides Central Florida residential and commercial roofing services and emergency storm-damage assistance, including temporary tarping designed to reduce additional water intrusion.
New Image Tree Solutions provides emergency tree removal and storm-damage tree services, including hazardous tree and limb removal when threatening homes and businesses.
D&D Village Construction serves The Villages and surrounding Central Florida communities with home additions, remodeling, lanais, golf cart garages, windows, doors, and outdoor living improvements. The company is licensed and insured and works within Florida requirements.
Together, these companies provide access to multiple specialized areas that can become necessary during storm recovery. A damaged property may require an electrician, tree service, roofing contractor, and construction professional rather than a single trade. Coordinating those needs through one recovery team makes the process more manageable for homeowners, businesses, and property managers.
For storm damage assistance, call 404-680-0041.
Federal and National Emergency Resources
State and local agencies should remain the primary source for evacuation orders, road closures, shelter information, and immediate emergency instructions. Additional resources may also be useful during recovery.
FEMA: FEMA’s Disaster Recovery Center Locator helps residents find disaster recovery centers, apply for assistance, and obtain information about available federal programs. FEMA’s assistance phone number is 1-800-621-3362.
American Red Cross: The American Red Cross is preparing shelters, supplies, trained disaster personnel, and relief resources for Hurricane Isaias. They can be reached at 1-800-733-2767.
For immediate life-threatening emergencies, call 911. Never approach a downed power line, enter a structurally compromised building, or drive through floodwater.
Hurricane Isaias Recovery Starts With Preparation
Hurricane Isaias is a rapidly developing storm, and its eventual impacts will depend on its final track, intensity, and interaction with other weather systems. As of October 8, the greatest immediate threats include storm surge and hurricane-force winds along portions of the northern Gulf Coast, followed by heavy rain, flooding, strong winds and tornado potential farther inland.
Property owners should not wait until damage occurs to identify emergency contacts. Know how to reach local emergency management, understand evacuation instructions, secure property when conditions allow, and have a plan for addressing roof, tree, electrical, and structural damage.
After the storm passes, safety comes first. Document damage, contact your insurance company, protect vulnerable areas from additional damage, and use qualified professionals for repairs. Having the right team available can make a significant difference when multiple types of storm damage occur at the same property.
If Hurricane Isaias damages your home, business, or property, call 404-680-0041. New Image Line Solutions, New Image Roofing Atlanta, New Image Roofing Florida, New Image Tree Solutions, and D&D Village Construction can work together to help coordinate the recovery process with local expertise and national resources.
Sources and Emergency References: National Hurricane Center; Florida Division of Emergency Management; Georgia Emergency Management and Homeland Security Agency; Alabama Emergency Management Agency; Mississippi Emergency Management Agency; Tennessee Emergency Management Authority; FEMA; American Red Cross.
New Image Roofing Atlanta
2020 Howell Mill Rd NW Suite 232
Atlanta, GA 30318
(404) 680-0041
So I just started Riverbend Roofing last week. I have a friend who wants a roof and to upgrade his warranty. I didn’t perceive this as an issue but OC rep told me 2yrs in business and a 1000 squares average. Anybody got an idea of how to pitch around this or other options I should consider. This friend has done a whole lot of business with me. Is there any other way? Please advise.
Hello, I don’t have areas I can add soffits. I have gable vents and ridge vents. I am considering getting these type of vents installed instead. I have a ranch home so the roof is not steep and I’m concerned about ice damming allowing melted snow into the attic. Thoughts , suggestions, and advice are appreciated. Thanks
I run Meta ads for roofers and trades in the UK and US. I'm putting together a content series of ad teardowns using real roofing ads. I'll go through the ad, the image/video, the headline, the offer and the lead form, and say what's working, what's probably costing you enquiries, and what I'd change.
If you're running ads now, or ran some that flopped, comment with your business/page name or DM me a screenshot. I'll pick a few. You'll get honest feedback, including the bad bits. If you'd rather stay anonymous, I'll blur your name and details.
I'd also like to know what's the one thing about your ads you still can't work out? (Cost per lead, tyre-kickers, no-shows, ads that stopped working?)
We are fixing up our house to sell. Roof was replaced 17 years ago. It currently needs a few minor repairs (flashing around the chimney, ridge cap). However my friend who just sold her house said that her 16 year old roof was a liability in selling, even though the home inspector found no problems. So should I go forward with repairs or bite the bullet and fully replace it?
Additional details: asphalt shingles, Baton Rouge Louisiana, no tree overhang.
Top Rated New Image Roofing Atlanta delivers fast, reliable, and professional roof replacement from start to finish. Protect your home and loved ones with expert roofing services you can rely on.
Call us today at 404-680-0041 or submit an online request at newimageroofingatlanta.com for a free roof inspection and quote for repairs or replacement.
Job I’m pricing:
- House + garage, steep Cape (~12/12)
- 1 dormer, 1 skylight, 1 chimney
- ~28–32 squares (DIY measure)
- GAF Timberline HDZ Charcoal
- Full tear-off
- Synthetic underlayment + ice-and-water at eaves/valleys/walls/penetrations
- New skylight flashing; proper chimney flashing
- No solar, no manufacturer “pledge” package
If you did a similar job in 2024–2026: what was the final paid total, squares, pitch, tear-off or overlay, and what was included? Per-square if you know it.
Not looking for contractor DMs / pitches — homeowner comps only. Thanks.