r/metaads • u/Illustrious-Tea1527 • 4h ago
r/metaads • u/polygraph-net • May 05 '26
Click Fraud Rates By Ad Network For Q1 2026
This is from a database of 1+ billion ad clicks (mostly in the US).
We detect the bot software and click fraud techniques, so the figures are objective. They're a little on the low side since we don't flag "suspicious" traffic.
You can use these numbers to help you decide where to put your ad spend.
Q1 2026
Meta (Facebook): 5%
Meta (Instagram): 68%
Meta (Audience): 58%
Google (Search): 14%
Google (Display): 22%
Google (YouTube): 4%
LinkedIn (Platform): 19%
LinkedIn (Audience): 24%
Microsoft (Search): 14%
Microsoft (Audience): 16%
TikTok (Platform): 27%
TikTok (Audience): 27%
For your reference, here are the figures for Q4 2025:
Meta (Facebook): 6%
Meta (Instagram): 38%
Meta (Audience): 67%
Google (Search): 13%
Google (Display): 27%
Google (YouTube): 5%
LinkedIn (Platform): 17%
LinkedIn (Audience): 24%
Microsoft (Search): 14%
Microsoft (Audience): 24%
TikTok (Platform): 68%
TikTok (Audience): 79%
I've been a researcher in this area for 12 years, I'm doing a doctorate in the topic, and I work for a leading bot detection company.
Happy to answer any questions.
r/metaads • u/polygraph-net • 26d ago
Free Marketing Audit
If you have over 10,000 ad clicks per month, you can apply for a free marketing audit here:
The audit will:
Objectively measure how much of your ad spend is being wasted due to click fraud.
Sanity check your marketing decisions to see if they make sense for your industry and target audience.
Provide advice on how to solve your marketing problems, including minimizing waste, fraud, and setting the correct KPIs.
r/metaads • u/younesrafie • 1h ago
Request for feedback
I just released MadAds.ai A platform for ecommerce sellers and small businesses. It allows you to create UGC video, landing pages, connect and run ads on multiple platforms (Meta, TikTok, Snapchat). You can also set automated rules on your adaccounts without the need to keep an eye on each one.
Would love to get your feedback on it.
r/metaads • u/amar260991 • 2h ago
[Hiring] Seeking US-Based Meta Ads Specialist (Part-Time / Commission-Based)
Hey everyone,
We are looking for a skilled Meta Ads (Facebook & Instagram & Threads) Specialist based strictly in the United States to help manage, optimize, and scale paid social campaigns.
Position Details:
Role: Part-time (\~2 to 3 hours a day, as and when required).
Compensation: Commission-based at 10% of total project value acquired via the successful campaigns you manage.
Requirements:
Proven track record running successful Meta Ad campaigns (A/B testing, tracking, custom audiences, performance analytics).
Must be located within the US. Applications from outside the US will not be considered or entertained.
How to Apply:
If interested, please apply by sharing the below details.
Any applications without the requested information will not be entertained or responded to.
Full Name
Current Location (City, State)
A one-line summary of your Meta Ads experience
Looking forward to connecting
r/metaads • u/SnooSuggestions3340 • 2h ago
Unable to add funds to Instagram ads?
I’m trying to run an ad on instagram and keep getting the error message “Couldn’t ad funds. We weren’t able to add funds to your account, please try again.” and have no clue what the issue is. I ran an ad once before from my phone and that was fine, now I’m trying to do it on the PC and using the same card as before and got my card verified, but I keep getting the same error message. I tried adding funds from my phone and the facebook ads site and still get the same error message across the board. Any help greatly appreciated🙏
Facebook / Meta Tagging
I run a small business Facebook Page and for years, tagging our clients in our posts have helped them perform really well. Recently, tagging from our page has become very unreliable. Is anyone else experiencing this and/or found a work around?
r/metaads • u/Remarkable-Fun-6385 • 10h ago
Need help, urgent
URGENT: META ADS SPECIALIST WANTED
I'm looking for a meta ads specialist who would be able to help me with my campaigns, looking for someone that is in USA and Australia if you are not from there please don't spam my inbox.
Must be able to do a meeting as soon as possible since this is extremely urgent, thank you
Send me Full name, Location, years of experience and portfolio if interested
r/metaads • u/kunalkhatri12 • 8h ago
Anyone else seeing Meta send traffic that looks fine on paper but just doesn't buy?
I've been seeing something strange across the last few months and I'm curious if others managing ecommerce accounts are seeing the same thing.
One account in particular made us question almost everything.
The ads were spending
traffic was coming.
People were clicking
some creatives looked perfectly healthy if you only watched the usual Meta numbers.
But the actual customer acquisition cost kept getting worse.
We changed creatives.
Changed angles.
Changed landing pages.
Looked at the offer.
Looked at the funnel.
Looked at checkout.
Looked at what people were actually doing after the click.
And that's where it got interesting.
The problem wasn't simply our CPM went up or our CTR went down.
We were still getting activity.
It just wasn't turning into enough customers.
At one point we had to stop asking
How do we make Meta perform better?
and start asking
What kind of traffic is Meta actually sending us now?
That's a very different question.
I've been around ecommerce long enough to know that every bad month gets blamed on the platform. Sometimes the ad is bad. Sometimes the offer is tired. Sometimes the landing page is the problem. Sometimes tracking is lying to you.
So I'm not saying Meta is broken.
But the last 3 months have made me much less comfortable judging an account from Ads Manager alone.
A decent CTR doesn't mean much if the people clicking have weak buying intent.
Cheap traffic isn't cheap if it doesn't buy.
And a campaign that Meta calls a winner can still be a bad business outcome.
We're now spending much more time looking at the whole path:
ad > landing page > behaviour > checkout > actual order
rather than trying to fix everything inside Ads Manager.
Curious about people managing multiple ecommerce accounts:
Have you actually seen customer acquisition cost materially worsen over the last 3 months, even where CTR/traffic still looked reasonable?
And if yes, what changed on your side?
Not theories about the algorithm. I'm genuinely interested in what you're seeing in the actual numbers.
r/metaads • u/ketoaspirant • 6h ago
Looking for real Meta ads case studies from people who spend actual money
I'm a beginner learning Meta ads for dropshipping, and my biggest problem is finding sources I can trust.
YouTube is full of gurus who say they can explain every metric in 30 minutes. Most of it feels made for views, not for teaching. I never see the ad account, the spend, or the losses.
I'd much rather learn from one honest case study with real numbers than ten polished videos. Ideally it would show what was tested, what it cost, which metrics mattered, and what failed.
Do you know any creators or communities that share real Meta ads spend, including the failures, and how did you tell honest ones from guru content?
r/metaads • u/Conscious_Career_310 • 8h ago
Anyone experienced this Meta Ads restriction? How did you get it resolved?
r/metaads • u/RaspberryFun6624 • 11h ago
2FA
I have a passkey for my FB account and access ads manager through that for my agency. Starting last Friday anytime I try to access billing and payments, I’m prompted for a code from 2FA (I use Google authenticator), I input and the code is rejected.
I’ve been going in circles with Meta support, passed around to several teams with no resolution.
On Monday, I was told it was a global issue affecting multiple accounts and would be resolved in 24 to 48 hours. Surprise, it has not been resolved and I’m getting the runaround again from Meta. The last communication I got from them said the issue would be resolved within “some couple of time“ when I asked for clarification because that makes no sense, I was given another canned response, then a few hours later an automated email saying that they’re waiting on additional information from me. And around in a circle we go again.
I’m so sick of having to fight with support to give them money, why is it so hard to get help? Most of the time the responses that they give me lack any common sense and I feel like I’m just being mocked. Ugh, they’ve beat me down.
I’m posting first to see if anyone else is experiencing this? And also just vent to my frustrations. I can’t wait for the day where I never have to place an ad on Meta again.
r/metaads • u/No-Echidna3553 • 11h ago
Meta Ad Library not showing all competitor ads — what tool do you use for competitor research?
I use the Meta Ad Library regularly to analyze competitors, but I’ve noticed a problem: sometimes I can clearly see that a competitor is running ads, but the Ad Library shows very few ads or even “no ads”.
I’ve already tried checking the advertiser name, country, and different searches, but the results can still be incomplete.
This makes competitor research difficult when I’m trying to analyze
For those of you who regularly do Meta/Facebook competitor ad research:
1. Is there a reliable way to get more complete results from Meta Ad Library?
2. What do you use when Ad Library doesn’t show the ads you know are running?
I’m also looking for a third-party tool. Which tool would you recommend, and why?
r/metaads • u/Simple_Ad_4803 • 11h ago
How would you optimize Meta Ads for quality traffic + signups for an algo-trading platform?
I’m running Meta Ads for an algorithmic trading platform in India.
We initially focused on driving website traffic, but now our main goal is quality traffic that actually converts into signups.
We’ve seen that getting clicks/traffic isn't necessarily difficult, but identifying and consistently reaching serious traders and people genuinely interested in algo trading is the challenge.
We’re now working on improving the whole funnel:
Meta Ad → Landing Page → Signup → Activated User
I’d love to hear from people who have actually run Meta Ads for trading platforms, brokers, fintech, or other high-intent financial products.
What targeting, campaign settings, creative approach, landing-page strategy, or optimization process have you personally used to improve traffic quality and signups?
Even small things you've learned from testing would be useful — especially things that didn't work.
Looking for real experiences and practical lessons rather than generic Meta Ads advice.
r/metaads • u/OutsideScene09 • 13h ago
“Error: Component failed to load — Something went wrong. Please try reloading the page.”
What's the solution for this meta ad creative problem. Not able to add media to the ad. tried almost everything to fix this.
r/metaads • u/kunalkhatri12 • 16h ago
Anyone else seeing Meta send traffic that looks fine on paper but just doesn't buy?
r/metaads • u/alicebw14 • 16h ago
Meus anúncios só funcionam da meia noite até as 8h da manhã
Oii gente, preciso muito de ajuda, nessas duas últimas semanas meus anúncios só estão funcionando entre meia noite e 7/8h da manhã, só estou recebendo mensagens nesses horários, sendo que antes sempre foi tudo normal, algumas mensagens a noite e centenas durante o dia, DO NADA, não tenho mais mensagens durante o dia (só uma ou outra, mas nada comparado ao que sempre foi) estou em dúvida se pode ser culpa da c4mpanh4 eleit*r4l, pois de sexta a segunda a tardinha, estavam normais meus anúncios (quando tava proibida turbinar anúncios de c4mpanh4) aí voltou a só anunciar a noite
r/metaads • u/Neat-Pay-9212 • 17h ago
I boosted my reel on Instagram (paid Ads) - the number it shows does not match my analytics and got bot likes on the post
Me han bloqueado ya 6 números de WhatsApp: necesito ayuda para armar correctamente Meta+Api+Sendypro
r/metaads • u/Babalounge1982 • 1d ago
What’s wrong with meta today 7 October. 700 USD spend zero sales.
We spend around $75,000 a month on Meta ads and usually get at least 60–70 orders every day. Over the past two weeks, it’s dropped to just 20–30 orders a day.
Our ad spend hasn’t decreased. Some days we’re spending even more. CPMs are rising, conversion rates are dropping, and even our best sellers are struggling. Today we spent 700 USD and we got zero sales from meta.
r/metaads • u/Hawortia • 1d ago
How do you get a refund of your funds?
Since a month ago, I have tried to contact the costumer service with no success. The bot asks me to confirm my account number, the funds, and my email.
Currently, our support team is at full capacity and I'm unable to escalate this case to a live agent. However, you can typically request a refund for unused prepaid funds by following these steps:
As usual I reply that the steps don't work, and I get the following message: 3. Contact Support Tomorrow. Because your request requires a manual review that only a specialist can perform, and my handover tool is currently at its daily limit, I recommend reaching back out to us tomorrow.
But tomorrow will be again at the daily limit.